product guide
Sponsors, Products and CTAs
Keep revenue commitments and calls to action attached to the videos that carry them.
Updated 2026-07-10
Sponsor records
Store the relationship, deal value, talking points, deliverables, payment state, and per-video notes. A production card should make sponsor obligations visible before recording begins.
Products and CTAs
Keep each product, affiliate link, lead magnet, or offer in the vault and connect it to the videos that promote it. This creates a usable record of which calls to action are active and where they appear.